

On September 9, 2012, ATEME demonstrated at the IBC 2012 trade show a HEVC encoder that encoded video with a resolution of 3840x2160p at 60 fps with an average bit rate of 15 Mbit/s. The HEVC MainConcept SDK encoder was demonstrated at the IBC 2012 trade show. The HEVC MainConcept SDK includes a decoder, encoder, and transport multiplexer for Microsoft Windows, macOS, Linux, iOS, and Android. On September 6, 2012, Rovi Corporation announced that a MainConcept SDK for HEVC would be released in early 2013 shortly after HEVC is officially ratified. This encoder was demonstrated at IBC 2012. On September 2, 2012, Vanguard Video, formerly Vanguard Software Solutions (VSS), announced a real-time HEVC software encoder running at 1080p30 (1920x1080, 30fps) on a single Intel Xeon processor.

On the same day, it was announced that researchers are planning to extend MPEG-DASH to support HEVC by April 2013. The Ericsson SVP 5500 HEVC encoder is designed for real-time encoding of video for delivery to mobile devices. On August 22, 2012, Ericsson announced that the world's first HEVC encoder, the Ericsson SVP 5500, would be shown at the upcoming International Broadcasting Convention (IBC) 2012 trade show. In this demonstration HEVC reportedly showed almost a 50% bit rate reduction compared with H.264/MPEG-4 AVC. On February 29, 2012, at the 2012 Mobile World Congress, Qualcomm demonstrated a HEVC decoder running on an Android tablet, with a Qualcomm Snapdragon S4 dual-core processor running at 1.5 GHz, showing H.264/MPEG-4 AVC and HEVC versions of the same video content playing side by side. High Efficiency Video Coding implementations and products covers the implementations and products of High Efficiency Video Coding (HEVC).
